About the role
Set the direction for integrated search, content and owned-channel strategy. The Director, Earned and Owned Strategy works across client, commercial and technical teams to translate agreed priorities into accountable delivery.
Your responsibilities
- Connect organic discovery, website content and customer-lifecycle priorities.
- Set shared measurement standards across earned and owned channels.
- Identify technical, editorial and organisational dependencies in the plan.
- Set team priorities, develop specialist capability and review delivery and commercial risk.
- Adapt the delivery plan to the relevant market, audience and commercial context.
What you bring
- 8+ years of relevant professional experience, with practical depth in SEO, content strategy and owned-channel planning.
- Evidence of leading multidisciplinary programmes and developing specialist teams.
- Strong analytical judgement, clear written English and confident stakeholder communication.
- An understanding of data handling, platform requirements and the limits of reported performance.
How we work
We value clear communication, independent judgement and shared accountability. This role works across functions, with agreed priorities, documented decisions and regular review of what is—and is not—working.
A considered application process
Assessments should focus on the skills relevant to the role. Candidates can describe any practical adjustments needed for the proposed interview process without sharing medical details.
Prepare application